SaaS
Product Design
UX
UI
Project Overview
Company: Gotcare, a Canadian B-Corp, Living Wage certified healthcare startup
Industry: Healthcare
Timeline: 18 weeks (2023-2025)
My Role: Lead Product Designer
Gotcare works with governments, hospitals, and long-term care facilities to pilot team-based, hybrid care programs. Our team designed and developed an MVP digital health product suite to help our care workers and clinicians execute connected, wrap-around care delivery by combining technology-enabled patient self-management with clinical oversight.
Overburdened systems, underserved seniors
Canada's healthcare system is stuck in a costly cycle.
15% of hospital beds are occupied by patients who could receive care at home if proper support existed, but the support simply isn't there.
Rural communities face the greatest gaps, with many patients lacking family doctors or access to appropriate care levels after discharge. Meanwhile, healthcare teams are stretched thin managing preventable crises while seniors struggle with fragmented, reactive care that doesn't support their desire to age at home.
Tech-enabled relief and reassurance
Our solution transforms isolated care into connected ecosystems.
Three integrated platforms work together:
Patient Wellness Tablets provide continuous home-based support,
Care workers use our mobile app to deliver scheduled human touchpoints with streamlined digital documentation, and
Gotcare's clinicians maintain remote oversight of the entire care journey, reviewing both patient and care worker updates on the Patient Monitoring Dashboard.
Real-time data flows between all platforms enable proactive interventions rather than reactive crisis response. The result is a positive feedback loop where consistent in-person support, paired with remote patient monitoring, actually enhance patient independence and empowerment at home.
By equipping patients with alternatives to seeking emergency care, our tech-enabled care programs help clear more space and capacity in hospitals, relieving stress and burden from healthcare teams.
The connected care journey
Every day in connected care builds on itself, where each platform serves a distinct but interconnected purpose.
Patient Wellness Tablet
Patients our pilot programs are set up with a Wellness Tablet at home, building independent living habits and practicing daily self-management through medication reminders, vitals tracking, and educational exercise videos while maintaining a sense of security via direct calling access and wellness updates to family and clinicians.
Aide Care Worker Mobile App
Care workers conduct scheduled visits 2-3 times weekly or as needed, using the care worker mobile app to document observations that immediately sync to clinical systems.
Patient Monitoring Dashboard
This creates two continuous data streams that clinicians monitor through the Patient Monitoring Dashboard, enabling proactive interventions that strengthen patient independence over time. The remote-monitoring platform provides clinicians with centralized oversight, combining inputs from both touchpoints for comprehensive patient visibility and proactive care planning.
Where technology meets human touch
Designing alongside live pilot deployments allowed us to capture real user behaviors and iterate based on actual usage patterns rather than assumptions. Here's how each platform evolved through direct user feedback:
Patient Wellness Tablet
Early user testing revealed navigation confusion—users abandoned vitals tracking and exercise videos when they couldn't locate these key features buried under "resources." Simplifying and separating CTAs into clear pathways dramatically improved daily engagement.
Aide Care Worker Mobile App
Care workers needed streamlined UI to quickly access patient information and note-taking during home visits. Tightening the interface design allowed them to focus on patient relationships rather than wrestling with confusing navigation.
Patient Monitoring Dashboard
I inherited a system that only displayed raw text logs, leading to slow clinician adoption despite clear workflow value. Developing the visual interface transformed unusable data streams into actionable patient insights that clinicians actually embraced.
The ripple effect of connected care
After deploying our integrated platform suite across two distinct clinical pilot programs, the results demonstrate impact at every level of the care ecosystem.
Communities embrace change when given the right tools.
In partnership with Quinte Health, Gotcare’s Rural Stop Gap Program saw
…while Gotcare’s pilot In the Community Program with Women's College Hospital achieved
These pilot programs provided us with real-time testing environments for continuous MVP iteration that could be tailored to our users' needs.
By designing with the goal of creating technology that enhances human connection rather than replacing it, we were able to see progress towards a future of sustainable healthcare delivery: patients began to gain confidence managing their conditions at home, while families and clinicians could find peace of mind through continuous collaboration and support.